Fashion isn’t just for the eyes: Upcoming Met Gala exhibit aims to be a multi-sensory experience (2024)

NEW YORK (AP) — Fashion, most would surely agree, is meant to be seen. Not heard, and certainly not smelled.

NEW YORK (AP) — Fashion, most would surely agree, is meant to be seen. Not heard, and certainly not smelled.

But Andrew Bolton, the curatorial mastermind behind the blockbuster fashion exhibits at the Metropolitan Museum of Art’s Costume Institute, begs to differ. His newest show, to be launched by the starry Met Gala next month, seeks to provide a multi-sensory experience, engaging not just the eyes but the nose, the ears — and even the fingertips, a traditional no-no in a museum.

Open to the public beginning May 10, “Sleeping Beauties: Reawakening Fashion” features 250 items that are being revived from years of slumber in the institute's vast archive, with some in such a delicate state of demise that they can’t be draped on a mannequin or shown upright. These garments will lie in glass coffins — yes, like Sleeping Beauty herself.

As ever, celebrity guests at the May 6 gala, which this year is being hosted by Zendaya, Jennifer Lopez, Bad Bunny and Chris Hemsworth, will get the first look at the exhibit. With a dress code defined as “The Garden of Time," one can expect lots of creative, garden-themed riffs. But will anyone go so far as to actually wear a living garden? As he began mounting the exhibit late last week, Bolton shared that there's just such a garment in the show, a coat that has been planted with oat, rye and wheatgrass.

The garment, designed by Jonathan Anderson of the label LOEWE (a sponsor of the show), is currently “growing” right now in a tent at the museum, with its own irrigation system. It will be displayed in all its green glory for the first week, after which it will be replaced with a version, also grown for the show, that has dried out. As the museum puts it, the coat “will grow and die over the course of the exhibition.”

“Sleeping Beauties” will be organized around themes of earth, air and water — but also, Bolton says, around the various senses. The garden gallery where the coat will be displayed is one of four areas devoted to the sense of smell.

This means viewers will be able to sample scents connected to various garments. But it doesn't mean that a floral gown, for example, will be accompanied by a floral scent. The reality is much more complex.

“What we’re really presenting is the olfactory history of the garment," Bolton says. “And that’s the scent of the person who wore it, the natural body odors that they emitted, what they smoked, what they ate, where they lived.” For these galleries, the museum worked with Norwegian “smell artist” Sissel Tolaas, who took 57 “molecular readings” of garments, all to create scents that will waft through the rooms and enhance the visitor's connection to the items on display.

But garments also create sound. Especially if the garment is embroidered, as is one famous gown by the late Alexander McQueen, with dried and bleached razor clams.

Because the original dress would be too fragile to now record the sounds it makes in movement, curators made a duplicate — with the same kind of razor clams that McQueen collected from a beach in Norfolk, England — and then isolated and recorded the sound in an echo-free chamber at Binghamton University. The effect, Bolton says, is “to capture the minutiae of movements.”

The same effect is achieved with a silk taffeta garment, featuring a sound called “scroop,” a combination of the words “scrape” and “whoop.“

“I know it sounds like a garage band,” quips Bolton, “but it's a specific sound that silk makes.” It can be loud or soft, depending on the finishing of the silk. Taffeta has the loudest, so that's what visitors will hear in one particular gallery.

And then there is touch.

“It's one of the difficulties of museums, that you can't touch things,” the curator says. The exhibit aims to change that, too. An example: an embroidered 17th-century Jacobean bodice. No, you can't handle such a fragile thing. But with the help of 3D scanning, curators have recreated the embroidery on wallpaper. "The whole room will be covered with this wallpaper," Bolton says. “You can use your hands to feel the shapes and the complexity of the embroidery.” The same technique will be used to experience the feel of a Dior dress.

Even with the plain old sense of sight, the exhibit aims to enhance the viewing experience with accompanying animations featuring details of the garment one cannot see with the naked eye — rather like looking through a microscope.

For what Bolton says is one of the most ambitious shows the Costume Institute has attempted, he went through the museum’s entire archive of 33,000 garments and accessories to choose the ultimate 250.

He hopes the various new technologies will became a norm, and that the institute will be able to build a database of the sounds and smells of some garments before they enter the collection — capturing them in living form, in their “last gasp” of life before they become museum pieces. Perhaps one day to lie in a glass coffin, like Sleeping Beauty.

“Sleeping Beauties: Reawakening Fashion” will run May 10-Sept. 2, 2024.

Jocelyn Noveck, The Associated Press

Fashion isn’t just for the eyes: Upcoming Met Gala exhibit aims to be a multi-sensory experience (2024)

FAQs

Fashion isn’t just for the eyes: Upcoming Met Gala exhibit aims to be a multi-sensory experience? ›

His newest show, to be launched by the starry Met Gala next month, seeks to provide a multi-sensory experience, engaging not just the eyes but the nose, the ears — and even the fingertips, a traditional no-no in a museum.

How does the Met Gala relate to fashion? ›

Each year's event celebrates the specific theme of that year's Costume Institute exhibition, which sets the tone for the formal attire of the night. Guests are expected to curate their fashions to match the theme of the annual exhibit, generally in haute couture.

What is the theme for the 2024 Met Gala? ›

In November, Vogue and the Met revealed the 2024 Met Gala theme is "Sleeping Beauties: Reawakening Fashion," also the name of the accompanying exhibit at the Costume Institute.

What actually happens at the Met Gala? ›

After the carpet, celebs and guests mingle during a co*cktail hour and get to tour the actual exhibition, which this year is “Sleeping Beauties: Reawakening Fashion.”

What is the meaning of Met Gala? ›

Met Gala, annual charity event that benefits the Costume Institute of the Metropolitan Museum of Art (or “the Met”) in New York City. It is usually held on the first Monday in May and coincides with the opening of the institute's annual blockbuster exhibition.

Why is the Met Gala important to fashion? ›

The Met Gala is a major event that gives many costume designers in the industry a chance to showcase their talents and capabilities through. Being a costume designer is often mixed with being a fashion designer.

Do celebrities pay for Met Gala outfits? ›

'Kay, but Who Pays for the Clothes? Celebs work directly with designers to create their looks (or pull from archives), so nope: No one is forking over a buncha money for couture. They're fully just out here wearing it for free!

Does every Met Gala have a theme? ›

After Wintour took over the event, its red carpet became one of the most watched. Each year, the Met Gala gets a theme that fashion fans wait in anticipation of all year — the first was in 1973 with “The World of Balenciaga.”

Who is hosting the Met Gala 2024? ›

Met Gala 2024: What to expect

According to a Vogue report, the Met Gala livestream will be hosted by Gwendoline Christie and Ashley Graham. Christie is an actor and producer who is known for her works in Game of Thrones, Wednesday, The Sandman, The Addams Family and more.

Who hosts the Met Gala? ›

Who are the hosts? Joining Ms. Wintour as the 2024 gala's co-chairs are Jennifer Lopez, Zendaya, Chris Hemsworth and Bad Bunny, while the honorary chairs are Mr. Anderson of Loewe and Shou Chew, the chief executive of TikTok.

Why is the Met Gala so secretive? ›

Why is the Met Gala so secretive? Celebrities who go to the Met Gala are banned from taking any social media photos from inside the event. The rule apparently came into play because as it was, guests were spending too much time on their phones and not being present for the high-brow evening.

What do they eat at the Met Gala? ›

For dinner, guests will dine on chilled spring pea soup with baby vegetables, lemon crème fraîche, and truffle snow, followed by Ōra King salmon with vegetable nage, asparagus, pickled strawberries, and radish—all served on vintage china.

What happens at Met Gala after red carpet? ›

After the red carpet portion of the evening, the celebrities, influencers and other notable guests will make their way inside the museum - at which point the Met Gala becomes more shrouded in mystery, as it has never been revealed what exactly occurs inside during the invite-only party.

How much is a Met Gala ticket? ›

A ticket to the Met Gala, which is invite only, is hard to come by. A single ticket costs some $50,000 though designers may opt to buy an entire table for at least $300,000. Typically hosted on the first Monday of May, this year's controversial theme will center around the late Karl Lagerfeld, who died in 2019.

Is there a dinner at the Met Gala? ›

The Dinner

Celebs sit down for a formal dinner (after checking out the exhibits, that is) complete with assigned seating, which is a beast to plan given everyone's inevitable drama.

How do you get into Met Gala? ›

  1. Donate Money to the Metropolitan Museum of Art. ...
  2. Request to Purchase Your Own Ticket. ...
  3. Become a Social Media Star. ...
  4. Befriend a Celebrity. ...
  5. Work for Vogue Magazine. ...
  6. Or Work as a Celebrity Publicist. ...
  7. Become a Waiter. ...
  8. Sponsor the Met Gala.
Apr 25, 2023

Is the Met Gala a fashion event? ›

The Met Gala is a charity event and fundraiser for The Metropolitan Museum of Art's Costume Institute. It has traditionally been timed to mark the opening of its annual fashion exhibition.

Is the Met Gala a fashion show? ›

Hosted at The Metropolitan Museum of Art in New York City, the Met Gala is the most exciting day on the fashion calendar and never fails to have everyone embrace their inner fashion critic. The theme is different every year, and changes according to the theme of museum's spring exhibition.

How does art influence fashion? ›

Many fashion designers draw inspiration from classic art movements, giving familiar styles a modern twist. Alternatively, choosing to wear pieces that make you feel part of a particular period could be one way to bring both art and fashion closer to everyday life.

Has anyone ever worn the same outfit to the Met Gala? ›

Olivia Wilde and Vogue editor Margaret Zhang wore the same dress to the Met Gala, a rare faux pas for fashion's biggest night. For what may be the first time ever, two Met Gala attendees arrived in the same dress. Olivia Wilde and Vogue China editor Margaret Zhang both opted for a vintage Chloe dress.

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